客户关系经理|外资邮轮

外资邮轮
地点:上海| 学历:专科| 工作经验:2年以上 2017.04.01
职位描述:
职位要求 Job Specification:

1.Significant experience in an insight driven CRM role in a transactional B2C eCommerce business;
2.Experience of using and configuring different CRM systems;
3.Bachelor degree or above, Marketing, e-marketing major is preferred.
4.Min 5 years of related experience in CRM, Direct Marketing, VIP Program. 
5.Easy-going, work under pressure, teamwork;
6.Strong interpersonal and communication skills – the ability to interact with many different people, internally and externally.
7.Fluent English both in oral and written.


 
职位描述 Job Description:

1.Planning and delivering CRM strategies across the company encouraging customer retention and customer loyalty;
2.Design CRM business plans to build long-term relationships with identified high-value consumers. Grow the consumer CRM database;
3.Deciding on the CRM platform structure and architecture ensuring it works seamlessly across the organization and captures all required information at key points in the customer life cycle;
4.Customer Journey Mapping, analyzing touch points with the organization and maximizing commercial opportunities;
6.Working closely with all departments to ensure the CRM works effectively for all aspects of the company;
7.Overseeing direct communications with customers through the CRM;
8.Ensuring the database is segmented effectively for targeted marketing activities;
9.Overseeing the migration of all direct communications to lower cost mediums such as SMS and email;
10.Lobby for and defend interactive and CRM budgets and manage project budgets; 
11.Produce data driven insights and recommendations, both ad hoc and as required by the business;
12.Implement and review customer segmentation and disseminate this information throughout the business;




企业简介 Company Brief Introduction:

全球三大邮轮品牌之一,一直致力于完善自我,始终以卓越的体验享誉世界。身为业内的邮轮领航者,此家公司拥有18艘豪华邮轮的强大阵容,超过150条特色航线,带领宾客抵达约350个遍布全球的港口和目的地;而训练有素的25000名员工来自100多个国家地区,确保每位客人都能享受到海上东道主的贴心服务。

其他信息 Other Infomation:

联系人: Long Xi | 021-6385 8570
简历请投递至: job@tlmchina.com

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